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BREATHING LIFE INTO FICTION – Reliance Shubh Labh

With a pinch of AR and a dash of VR Meet Shubh & Labh Reliance Industries Limited (RIL), the India-based worldwide conglomerate, decided to introduce two virtual employees to its people – ‘Shubh’ and ‘Labh’ – in order to create awareness amongst their employees about various company schemes and policies in a relatable, people-friendly manner.